In 2012, we proved that it’s possible build a successful stock photography website using free software like WordPress, our themes, and our Sell Media plugin. We also proved that building one new theme each month was possible. Now it’s time to raise the stakes.
Our 2013 Promise
In 2013, we’ll continue our one theme per month promise and up it one new plugin each month. While quantity might make for good marketing, quality is just as important to us. Here is the proof: Each theme incubates internally an average of 3 months before public release; we spent 10 months building Sell Media.
Our First Theme
Storyteller is our first official WordPress theme for 2013. It’s a beautifully designed responsive theme packed with slideshows, header images, custom fonts, and live theme customization integration.
Three New Sell Media Extensions
Our newest extensions for the Sell Media plugin will make the functionality of your website rival some of the biggest stock photography websites in the world. The big difference, of course, is that you set all prices and you keep all profit.
Advanced Search – Find the perfect image or other media based on specific search criteria. Filter media using keywords, collection, min/max price, orientation and available licenses. Read more about the Advanced Search extension for Sell Media.
Commissions – Reward contributors with sales commissions. Build a small photo agency or collective and distribute sales commission amongst contributing photographers. Read more about the Commissions extension for Sell Media.
Expander – Quickly browse, enlarge and buy images or other media on Sell Media archive and search pages. Read more about the Expander extension for Sell Media.
WordPress Users Win
A growing number of our users power their entire web presence (portfolio, blog and e-commerce) atop WordPress. This makes both practical sense and it makes business sense, given that WordPress is free, themes are inexpensive and the platform is infinitely extensible. Thousands of developers around the world are building new themes and plugins for WordPress around the clock. This translates into a big win for WordPress users.
Renters vs. Owners
Do you own or rent your website? If you pay a third party platform to run and host your website (a “hosted solution”), you are a renter. Changing small things like links and colors can sometimes be impossible. After all, you don’t own your website, you’re merely a renter. Many of the hosted solutions available today are expensive, confusing or bloated with features that cater to “edge cases” that 99.9% of people don’t need. Plus, if your landlord decides to sell or close down, well, so does your website. And so would your business. That’s scary.
On the other hand, if you own your website, you control everything. You control the color, the design and the functionality. Lets say you want to integrate your site with your newsletter list on Mailchimp. No problem. Maybe you want to build your own theme or tweak an existing one. No problem. This is powerful and has the potential to alter the trajectory of many small businesses.
If you do anything in 2013, become an owner.